Having reached over 350 million worldwide active users in November 2009, Facebook is one of the most influential social networking community. It is continuously growing at a very fast pace and 50% of active users log on to Facebook in any given day. More than 35 million users update their status each day on Facebook. And there are more than 65 million active users currently accessing Facebook through their mobile devices.
According to researchers, the micro-blogging service Twitter remains the preserve of a few, despite the hype surrounding it. Although it has received a great amount of media coverage lately, Twitter is still in its infancy. The Telegraph reports there are around 5.5 million Twitter users here in the UK and it seems that a typical user is under the age of 35. To learn more about managing your Twitter account successfully, check out our post on Twitter Rules Business Must Know Likeslive.
LinkedIn is the largest interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. Its mission is to improve people’s ability to make use of their professional networks. It offers the chance to its users to “get to someone” in order to make a sale, form a partnership, or get a job. It works well for this because it brings more than 55 million experienced professionals from around the world in one place. Professionals use it for posting their CV, highlighting their business skills or to promote campaigns, issues and causes.
Up until this last year, MySpace was the number one social network according to statistics. Nevertheless, today MySpace is falling behind – some might say it’s been left in the dust. The social network holds more value now for musicians and artists, rather than for the large public.
One of the rapidly emerging social media network sites is FriendFeed. According to the latest industry reports, more than 18% of online communities’ users have joined FriendFeed in 2009. FriendFeed is a service that offers an interactive and simple way of communicating with friends as well as sharing videos, pictures. The differentiating features that build it success would be that it doesn’t need a special application to be used on email or phone and it allows pulling in updates from other sites around the web.
Ning competes with social sites like MySpace and Facebook by appealing to people who want to create their own social networks around specific interests with their own visual design, choice of features and member data. Although it has millions of users, Ning is little known by the majority of people. However, Ning has revolutionised social media through how it boasts thousands of niche networks within itself – it’s a great easy way to set up your own social network for no cost – apart from lots of time!
Better known to the public is Bebo, a smaller networking community, that just like MySpace, gives users the option to customise their profile. Bebo has recently increased traffic because of new features that let users see their friends’ activity.
DeviantArt is an online community with worldwide appeal showcasing various forms of user-made artwork. As of October 2009 the site consists of over 11 million members, over 100 million submissions, and receives around 100,000 submissions per day.